Signing Up for a Google Business Profile

How Do I Create a Google Business Profile?

Before you can engage with potential customers, make sure your profile is set up and verified on Google. Customers can only find your business profile on Google after you complete verification.

Create A Business Profile on Google:

  1. On your computer, sign in to your Google Account, or create one.
    1. If you create a new Google Account, sign up with your business email domain.
  2. Go to "Create a Profile"
  3. Enter the name of your business. You may also be able to select your business from the list of suggested businesses as you type.
    1. If you get a message that someone else has already verified the business, **request ownership of the Business Profile.**
  4. Search for your business category.
  5. Click “Next”.
  6. Choose whether you have a location customers can visit.
    1. For businesses with a storefront staffed during business hours: Click “Yes”.
      1. You may be asked to enter your business address or position a marker on a map for the location of your businesses. When finished, click “Next”.
    2. For businesses that don’t have a storefront staffed during business hours: Click “No”.
  7. Enter the service area of your business.
    1. You can set your service area based on the cities, postal codes, or other areas that you serve. You can add up to 20 service areas.
    2. NOTE: Google recommends you do not extend the boundaries of your overall area farther than 2 hours driving time from where your business is based. For some businesses, it may be appropriate to have a larger service area.
  8. Enter a phone number and website URL.
  9. Click “Next”.
  10. Click “Finish”.
  11. Select a Verification option. NOTE: Google recommends reviewing your business information before requesting verification.
    1. To verify now: At the top, find the red banner and click “Verify now”.
    2. To verify later: Click “Verify later” and then “Later”.
    3. If you’re not authorized to manage the Business Profile for the chain: Find the person in your organization who’s authorized and continue the process.
  1. More information on Google’s Verification process
  2. Find your Business Profile Category
  3. Adding/Claiming your Business through Google Maps
  4. How to find your business on Google
  5. Guidelines for Business Listings on Google